Industry News Bits WED 10-16-24
Fundraisers this week .. WAKW/Cincinnati .. KSRC/Denver .. WAWZ/NYC .. KCVO/Camdenton, MO .. WKNZ/Milton, CT .. KVNE/Tyler .. WRGN/Hunlock Creek, PA .. Kinship Radio/Mankato, MN .. PraiseLive/Minneapolis .. WKJA/Barberton, OH .. .. Let us know when your Station Fundraiser takes place… news@hisair.net
Christian Radio Ratings on HisAir.Net are sponsored by Dunham+Company.
SEP 2024 PPM release is complete. OCT Nielsen PPM arrives 10/28.
Go HERE for latest PPM ratings.
WLAB/Fort Wayne (STAR 88.3) has met and exceeded their goal of $100,000 by over $5,000 for their Fall Partnership Drive as well as supporting ShowerUp, helping the hurricane victims in Asheville, NC. A percentage of the gifts at STAR went to give those hurting individuals and families a shower and load of laundry. Listeners were also encouraged to give a gift above their investment into STAR and it would all be given to that ministry.
WLAB Marketing and Event Coordinator Jae-Lynn Owsley tells HisAir, “ShowerUp is going above and beyond the call of reaching the hurting by giving people hope and their dignity back by being able to get cleaned up and clean clothes after losing everything.”
CEO/President, Melissa Montana said, “We know it’s going to be a very long time before the people in those communities will be able to have a normal life again. We wanted to do something to make an impact on individuals and this was the right connection for us. So many people have told us they wanted to do something and were thrilled we offered this as a means to be the hands and feet of Jesus through ShowerUp. One STAR couple heard us talking about it and wanted to buy 9 tanks of water at $515 each, which serves 100 people with each tank. That’s a gift of $4,635! God is faithful. And we are honored to help another non-profit organization that’s bringing hope to so many in the deepest time of their need.”
Music industry veteran and entrepreneur Melissa Riddle Chalos announces the launch of MRC Artist Advisory, a Franklin, Tennessee-based artist and label services firm specializing in streaming strategy for new music and catalog, brand and content development, and marketing.
“The music industry requires speedboat agility, the ability to mine the data, level-set expectations, shift gears and keep moving—all while bouncing off the waves,” Chalos explains of the mission of MRC Artist Advisory. “For real success, the story-brand has to be real. That’s what energizes me, empowering artists to become compelling brand ambassadors with ‘behind the curtain’ intel, freeing them to focus on creating great art.”
MRC Artist Advisory is also set to offer media training for artists, authors and influencers, to bolster their communication skills and flexibility for every media opportunity
HisAir Job Alert sponsored by FaithSearch Partners
Podcast Producer with Focus on the Family. The Podcast Producer position exists to shape content that resonates with our audience, upholds our mission, and promotes family values.
If interested go HERE.
KJNW/Kansas City (Life 88.5) Operations Director Adam Hannan shares a promotion the station has done for the past four years called “Snow Cone with a Cop.”
Northwestern Media Director of Marketing Carl Bliss tells HisAir, “It started as a partnership between the city of Kansas City and Life 88.5 in an effort to improve relationships with local police and the communities they serve. The station has since partnered with police departments, cities, and businesses across the listening area to hold these throughout the summer months.”
Check out this video that explains the genesis and impact of these events.
With Giving Tuesday quickly approaching, it’s more important than ever for organizations to thoughtfully consider their participation in this global day of generosity. The day has become increasingly crowded, with more nonprofits vying for attention and for-profit companies running extended sales that compete for supporters’ dollars and focus.
Read more from Dunham+Company HERE
HisAir INDUSTRY NEWS FLASHBACK – Oct 16, 2023
Sirius/XM The Message morning host Olivia Lane has signed her first record deal with BEC Recordings. Brandon Ebel, President and Founder of BEC Recordings, says, “I first learned of Olivia Lane when my friend and colleague Jessie Reeves (of the band KingsPorch) co-wrote her song ‘Woman at the Well.’ I immediately connected with the song’s memorable sound and was moved by Olivia’s deeply felt lyrics. My team and I are honored to partner with Olivia and are looking forward to releasing the next chapter of her very special music.”
Milestones:
Taylor Scott 24 years at WFSH/Atlanta
Prayer List:
Suzanne Cheesman
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