Feature Article
Frank E. Kavenik “The ABCs of Buying a Radio Station using BroadcastMetrics™”
This article focuses on how you can use BroadcastMetrics™ to analyze the financial viability of buying a radio station that
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Brian Curee “3 Types of Video For Social Media Marketing”
Should your radio station be creating more video content? You’ve probably heard video is the future of social media, but
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Dick Jenkins “Increasing Revenue 18 Ways with Data-Driven Pledge Drives”
There are 18 ways that you can increase your pledge drive revenue. This short article is a top-level overview of
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Brian Wright “Facts Over Feelings”
When my son Jaxon was just 9 years old (now 26) he said, “Hey dad, did you know that right
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Rob Wagman “The Sheppard in Heather”
The Sheppard in Heather The Star for God, Who Lived Among Us I have broken my wife’s heart before, so
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Bill Scott “Remote Fundraising”
Most of us have tried doing our show remote over the last year and some are still broadcasting from their
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Rich Anderson “Seven Broadcasters Share Lessons Learned at Outside Pledge Drives”
I help other stations with their pledge drives today because of the late Lee Geysbeek. Lee was my boss for
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Tim McDermott “Leadership: Breaking Trust – And Ways To Rebuild It”
Leadership is hard. And it’s even harder when you break trust. Sometimes as leaders we don’t even know we are
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John Frost “They Make No Money..”
They make no money when stuff sits on the shelf. What’s the best time to buy Christmas decorations? Yep!
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