Industry News Bits Tue 6-22-21
The annual NRB conference is taking place this week in Dallas. The in person event has attracted over 3500 attendees, and continues through this Thursday.
At this week’s NRB conference, the Salem Media Group—parent company of SRN News—announced that all of its owned-radio stations will begin adding these words to their top-of-the-hour station identification: “It’s time to return to your local church.”
Salem Media group President Dave Santrella thinks that message is very timely. Santrella said, “Research that we just did shows that 51% of those that we surveyed said that they’re attending church less.”
The COVID-19 pandemic has isolated many Americans, and made it easier for them to stay home rather attending regular church services.
KLJY/St Louis (99.1 JOY FM) & KXBS/St Louis (BOOST Radio) PD Mike Couchman announces staff additions.
99.1 JOY FM welcomes Jordan DeSocio to host middays. He replaces Bobbi Mason who exited in April to join Boxer Poet promotion. Most recently, Jordan hosted mornings in St. Louis on iHeart Media’s Z107.7 and served as APD. He was previously PD at XL 106.7/Orlando and KISS 107/Cincinnati. JOY FM/BOOST RADIO PD Mike Couchman says “Jordan is a natural pro with a big heart! We’re excited to hear him flex his talents and build relationships with JOY FM’s passionate audience.”
JOY FM/BOOST RADIO also welcomes Jake Moore to their team to serve as Production and Imaging Director for both brands. He arrives from the Relevant Radio network, and has also been part of the Shine.FM Network, 103.5 KISS-FM/Chicago, and NASH FM in Wisconsin. Couchman says “Jake’s passion for our two unique formats, and the amazing brands he’s been part of, make him the right fit to elevate our game in St. Louis, plus the new markets BOOST is entering.”
Christian Media & Arts Australia is having a FREE webinar “Context is King – The new rules of Social Media”
For years we’ve been told that content is king on social media. But everything changed in 2020. Post-COVID, content is important, but content that meets felt needs, answers the questions, or provides the most relevant resources to the people in your audience is paramount. That’s why CONTEXT is now King.
The webinar will be July 8th at 2pm AUS CT. Get registered HERE.
The “My Pillow” guy Mike Lindell is at NRB 2021 is a sought after guest for shows broadcasting at the conference this week.
Milestones:
Glenn Moore 17 years ay Glenn Moore Voice Overs/Imaging
