Industry News Bits TUE 4/29/25
Fundraisers this week .. WAYR/Brunswick .. WLCQ/Springfield, MA .. The Family/Appleton .. Let us know when your Station Fundraiser takes place… news@hisair.net
Christian Radio Ratings on HisAir.Net are sponsored by Dunham+Company.
The March PPM release is complete. Look for April PPM starting May 19. Go HERE for latest PPM ratings.
Salem Media Group announced today that it has entered into a strategic new agreement with KeepTheFaith, the syndicated faith-based music and entertainment radio show, to bring the program to 38 of its owned and operated broadcast signals nationwide. This move comes in direct response to strong listener demand and continued advertiser support, reaffirming KeepTheFaith’s status as a cornerstone in inspirational broadcasting. The show currently airs on more than 230 stations across the U.S. and Canada, including 19 of the top 20 radio markets.
Hosted by Keith Stevens, Donna Cruz, and “Penny,” along with a cast of rotating contributors, KeepTheFaith uniquely blends uplifting music with powerful, real-life stories. Its signature storytelling format is supported by a digital archive of more than 50,000 premium content pieces—featuring New York Times best-selling authors, platinum-selling recording artists, renowned motivational speakers, heroic newsmakers, and ordinary people overcoming extraordinary adversity through faith.
David Santrella, CEO of Salem Media Group, shared, “We’re excited to welcome KeepTheFaith back to our airwaves. For more than a decade, they’ve been a vital programming partner with content that’s unmatched in our industry. Listener enthusiasm and advertiser confidence played a major role in our decision to feature the show on our teach/talk stations. With over 4,000,000 monthly listeners, we’re excited to continue to partner with Keep the Faith.”
David Sams, CEO of KeepTheFaith Media Networks, added, “By the grace of God, we’re incredibly grateful to continue our long-standing partnership with Salem. This new chapter empowers us to serve listeners in fresh, impactful ways—on stations that are brand new to this format. We’re honored to bring contagious encouragement to millions and offer advertisers an energizing new way to connect with this loyal audience.”
In addition to its expansive radio presence, KeepTheFaith Radio now streams 24/7 on iHeartRadio, Audacy, TuneIn, Alexa, and Google Home, and via the company’s robust digital platform at KeepTheFaith.com.
KSWP/Lufkin (90.9 FM) and KAVX/Lufkin (91.9 FM) closed out their 52 hour Spring Share-A-Thon this week with a milestone achievement: 8,306 in listener support, contributed by more than 316 families.
“It always humbles me to see the generosity and passion from our communities to keep these stations on the air and supporting the mission to share hope, connect people to God and serve others,” said Michelle Ross, General Manager.
Pictured: L-R Tim McDermott, Tim McDermott Consulting, KSWP/KAVX, GM, Michelle Ross, & Blanca Vega, Dunham+Company Host

WNFR/Sanduskey (Hope FM) is so thankful and humbled for God’s work in the hearts and lives of listeners, who showed “No Fear” during their Spring fundraiser meeting 100% of their fundraiser goal. They are especially excited for the stories and gifts coming from their new listening in the Bay Region of Michigan.
“I’m continually humbled to watch God’s hand of blessing on our media ministry. Such a great team I get to work with, such a great community of listeners, such a great God! I’m incredibly grateful I get a front row seat to it all. ” Executive Director, Brian Smith

HisAir JobAlert – sponsored by FaithSearch Partners
Join the team at 89.7 KSGN as Content Director and help shape programming for FM radio and digital platforms that inspires people to live their faith. Content Director, you’ll guide on-air programming, promotions, fundraisers, community outreaches, and digital content initiatives that deliver growth in listening, deeper connections with the audience, and inspire greater support fo
If interested go HERE

Nominations are NOW OPEN for Australia’s 2025 Excellence in Media Awards.
The categories for 2025 are:
- Beacon Awards
- Innovation in Mission Resourcing
- Compelling Content
Entries will be accepted for any activities, initiatives or projects that occurred Jan 1 2025-March 31, 2025. Each category will be judged by a panel of independent judges.
Entries close 5pm (AEST) on June 3, 2025. Finalists will be announced by August, and all winners of the 2025 Excellence in Media Awards will be presented Friday September 2nd.
WRDR/Freehold Township (The Bridge Radio) GM Robert Baltodano announces Leigh Conte will be stepping in the role of Business Operations Manager.
HisAir is deeply saddened to report the passing of Radio Forecast Network founder Larry Usner.
HisAir INDUSTRY NEWS TIMELINE – April 28, 2016
NGEN radio adds Chris Chicago as morning show host and production director
NGEN/Houston announced the addition of veteran Christian radio talent Chris Chicago as its new morning show host and production director. Chicago will be working from NGEN’s offices starting Monday, May 9 but an official start date for his morning show has not yet been determined. Chicago started his career in Christian radio at 16 years old and brings nearly two decades worth of experience to his new gig. He is most well known for his nationally syndicated Christian hip hop show and work within the Christian music industry.
Milestone:
Paul Ladd 20 years at World Christian Broadcasting
John Hayden 13 years at Revive Our Hearts
Steve Green 6 years WayFM/Louisville
Paul Ladd 20 years at World Christian Broadcasting
Jenn Pooler 10 years at Northwestern Media/St Paul
4/28
Rob Carolan 24 years at Hometown Forecast Services
4/27
David Harms i58:10 Media celebrates 30 years in Christian Radio
Mike Lee celebrates 25 years at Salem Media
John Yoast 16 years with WDAC Radio/PA
The HisAir Prayer group is a place where the Christian Radio & Records industry can post prayer requests, and pray for others. Go HERE to join the group.
Submit news items HERE
