Industry News Bits THU 3/27/25
Fundraisers this week .. KJNW/Kansas City .. CJLF/Barrie .. 89.9 The Light/Melbourne, AUS .. WYGS/Columbus, IN .. KBNJ/Corpus Christi .. WNZR/Mt Vernon .. WOW Radio/Pace, FL .. The JOY FM/Tampa .. KNWS/Waterloo .. KCBI/Dallas .. KSBJ/Houston .. WKJD/Columbus, IN .. Solid Rock Radio .. Let us know when your Station Fundraiser takes place… news@hisair.net
Christian Radio Ratings on HisAir.Net are sponsored by Dunham+Company.
Feb PPM roll out this week. Today it’s Day 4 markets including Austin, Memphis & more.
Go HERE for latest PPM ratings.
**Many new subscribing stations have been added**
Inside Radio reports Nielsen’s first two PPM surveys after reducing the quarter-hour qualifier from five to three minutes show a 13% year-over-year increase in audience levels for January and February, the highest since 2022. The data indicates growth in average audience across all dayparts, including among Black and Hispanic listeners.
“[It’s] exactly what we would have expected. It’s in range of what we saw with the test data last year,” Nielsen Audio Managing Director Rich Tunkel said during RAB’s webinar focusing on the change.
The Center for Sales Strategy CEO Matt Sunshine advises stations to leverage Nielsen’s new three-minute qualifier trends to their advantage. He encourages sales teams to engage business owners in discussions about success metrics, seek client referrals, and build case studies showcasing results. Stations that effectively demonstrate their impact will have a competitive edge.
The National Association of Gospel Radio (NAGR) announces new leadership appointments.
Equasta White has been named “Editor-In-Chief” of the “Radio Reporter” e-Newsletter published by NAGR.
Brodric Purvis (PD WLLV/WLOU/Louisville) named Kentucky state president.
Debra “Deb” Toomer named Florida state president.
HisAir Job Alert – sponsored by FaithSearch Partners
Are you passionate about the impact of Contemporary Christian Music (CCM) and ready to take on an exciting leadership role? Sound of Life, Northwestern Media’s newest station, is looking for an enthusiastic and visionary Program Director to join our dynamic team! As the Program Director at Sound of Life, you’ll play a pivotal role in shaping the station’s voice and creating an unforgettable listening experience for our audience.
If interested go HERE
Blount Communications Group “Life Changing Radio” is promoting its WILD/Boston during the month of April. This billboard is located on Interstate 93/128 South, posted between the Route 3 split and Braintree Mall in Boston. Blount Communications Group operates seven Christian radio stations in five New England states. President Bill Blount purchased his first station WARV in Rhode Island in 1978.

Educational Media Foundation filed a $1.3 million deal to buy KSPO/Dishman, WA (106.5) (Spokane market) and KGDN/Pasco, WA (101.3) from Reed Broadcasting Network.
Bott Broadcasting filed a $100,000 deal to buy KIHI/Cheyanne, WY (88.1) from Michael Radio Group.
Bott Broadcasting also filed to buy religious KQLF/Ottumwa, IA from Sound In Spirit Broadcasting for $20K.
Chesapeake Media Partners filed a $75,000 deal to buy two FM translators from Hope Christian Church of Marlton. The two FM translators are Baltimore licensed W272BJ at 102.3 FM and the Edgemere, MD-licensed W252BR at 98.3 FM
Christian Broadcasting of Portsmouth filed to donate the Portsmouth, VA-licensed translator W237FM at 95.3 FM to Friendship Cathedral Family Worship Center.
The Christian Center closed deal to buy KBCW/McAlester, OK (91.9) and KCSC/Woodward, OK (95.9) from the University of Central Oklahoma for 200K .
Trinity Associates Broadcasting closed deal to donate WFYL/ King of Prussia, PA (1180) to Lighthouse TV.
The Easter Tool Kit from Ambassador offers a collection of resources available yo stations to help proclaim the Gospel message to your community.
Ambassador invites you to access any of the variety of available resources for your station or ministry use. Easter Day is April 20.
Go HERE for the Easter Toolkit.
HisAir INDUSTRY NEWS FLASHBACK – March 27, 2020
Former His Radio/Greenville personalities Alison Storm and Jim Mann have launched a new podcast billed as the world’s first Chick-fil-A fan podcast, “My Pleasure: The Unofficial Chick-fil-A Podcast”. The podcast includes the stories of some of the 3 million customers that visit Chick-fil-A daily.
Storm says, “I spent many breaks from my job working at Sears rushing to the food court to buy chicken. But in the last couple of years I’ve started learning more and more about the company and its founder, Truett Cathy,” Storm explains. “The company has built its success around creating ‘raving fans’ and I realized I’m one of them!”
Milestones:
Craig Powers 5 years at Curb Word
Steve Shore 2 years at EMF
Roger Marsh 1 year at Family Talk
Prayer List:
Nik Curtis Beal
The HisAir Prayer group is a place where the Christian Radio & Records industry can post prayer requests, and pray for others. Go HERE to join the group.
Submit news items HERE
