Industry News Bits 8-5-20
July 2020 Nielsen PPM numbers continue to roll out this week. July highlights so far include the KLTY/Dallas morning show ranking #1 overall with a 6.2 share Persons 6+ and #2 Women 25-54. Yesterday KLJY/St Louis (Joy FM) grabbed #3 overall at 5.9 and WCIE/Tampa (The Joy FM) was at #3 with a 5.7 overall. Day 3 arrives later today. Christian Radio Ratings are sponsored by Dunham+Company. See the ratings HERE.
Salem Media Group announced it has completed a multi-year deal with QUU, a pioneer in driving the evolution of radio, to use QUU’s patented multi-sensory marketing capabilities on 28 FM radio stations in 17 markets across the United States. QUU’s unique ad sync patented technology makes radio ‘look as good as it sounds,’ allowing local stations to generate immediate additional revenue by enhancing their over-the-air advertisements with client logos and text on desktop, mobile and auto dashboard platforms.
The agreement with Salem Media Group further underscores the broadcaster’s commitment to providing unique advertiser experiences and optimum service offerings by featuring album art, showcasing station information and creating a complete 360-degree visual and audio-based advertiser experience for clients and listeners.
“We are absolutely thrilled to partner with Dave Santrella and the outstanding team at Salem Media Group,” said QUU Chief Executive Officer Steve Newberry. “Their commitment to embracing this exciting game-changing visual and audio-based technology further underscores Salem’s mission to providing the very best experience for the company’s listeners and advertisers across the country.”
KGLE/Glendive, MT Sales Manager Connie Mullet announces she will be retiring later in 2020. She has served since 2014. KGLE GM Justin Vander Veur is searching for a new sales person. If interested check the listing HERE.
When it comes to connecting with major donors and cultivating healthy, thriving relationships, questions are critical. And if you want to truly understand the heartbeat of your donor, I believe there is one that stands above the rest: Why do you choose to support our organization?”
Check out the latest Dunham+Company blog HERE.
Milestones:
Mark Kordic 2 years at Alliance for the Unreached
Prayer List:
Kenny Nobles
