National Survey Project “Why Listen?” for Christian Radio Announced

Finney Media President Chuck Finney announced today it will unearth ways to expand and enrich ministry messages with a nationwide survey and conversations, on why and how your listeners participate with your station or program, and ways you can encourage them to participate more fully, for deepest impact. This survey opportunity is available to all Christian stations and programs – spoken Word, teaching, music-based, or any combination of programming.

The survey will discover how listeners interact with Christian radio, their expectations for content and what causes them to light up and take a step in the direction of Jesus. It will explore what compelled the first financial gift and how the stations and programs can encourage listeners to continue giving.

Finney says, “Christian radio’s reach the last few years has exploded to new heights. We, and a lot of our friends in Christian radio, are curious to find out why. Why listen to Christian radio? We look forward to working with stations and ministries across the country as listeners have their say.”

Commitment to participate is needed by April 18th, 2016.  For more information, contact Chuck Finney or go to finneymedia.com/whylisten.