Chart Explain 8/30/2021
Evan Craft returns on top of the Moneyball Charts for the second time, while Anne Wilson doesn’t let go of #1 too easily; both songs gaining even more momentum this week, and getting into the 70 point range, a place which has been reached, only recently by Lauren Daigle, Crowder and For King & Country.
Phil Wickham breaks into the Top 5, while Cece Winans continues to grow and moves to #7 this week.
Other nice moves within the Top 15 include Casting Crowns going from 15 to 9, Big Daddy Weave from 14 to 12 and Tasha Layton moving 17 to 13.
Rattle, Jireh and Tauren Wells all remain extremely healthy for another
The Moneyball Chart Methodology
Instead of one chart that focuses specifically on airplay, the Moneyball Chart combines airplay with sales, streaming and research for the purpose of finding the Momentum in Music, which is most times the differentiator on songs that stall and the ones that continue to chug along.
The Moneyball Chart is created based on a points system, where each column of information can add a maximum of up to 10 points for that column, with the points from each column adding to the overall totals.
The Moneyball Chart is an indicator of songs that are working; songs that are bearing fruit and therefore the Moneyball Chart, may have drastic differences from the charts you have become accustom to, revealing some artists and titles in a higher position much earlier than they show up on the airplay charts, and also, often songs that have moved to recurrent on most of our playlists continue to show fruit indicating that we may have retired those titles too early.
The Moneyball system works Nationally, or locally, so if you are interested in seeing what this information looks like specific to your station, specific to your market and your competitive situation, let us create a custom sample for your station specifically. Email Rob Wagman StraightPathMandE@gmail.com