Chart Explain 4/12/2021
Phil Wickham, Crowder and Zach Williams move forward yet all maintain their same place in order 1,2 and 3 again this week, getting joined at #4 by Lauren Daigle, who flies higher due to increased airplay and consistent consumption.
TobyMac jumps from 13* – 5* being the single greatest gainer while Jordan St. Cyr scores the other ‘Songs On The Move’ position, rising 12* – 7*.
Other gainers in the Top 15 include For King & Country and We The Kingdom.
The Moneyball Chart Methodology
Instead of one chart that focuses specifically on airplay, the Moneyball Chart combines airplay with sales, streaming and research for the purpose of finding the Momentum in Music, which is most times the differentiator on songs that stall and the ones that continue to chug along.
The Moneyball Chart is created based on a points system, where each column of information can add a maximum of up to 10 points for that column, with the points from each column adding to the overall totals.
The Moneyball Chart is an indicator of songs that are working; songs that are bearing fruit and therefore the Moneyball Chart, may have drastic differences from the charts you have become accustom to, revealing some artists and titles in a higher position much earlier than they show up on the airplay charts, and also, often songs that have moved to recurrent on most of our playlists continue to show fruit indicating that we may have retired those titles too early.
The Moneyball system works Nationally, or locally, so if you are interested in seeing what this information looks like specific to your station, specific to your market and your competitive situation, let us create a custom sample for your station specifically. Email Rob Wagman StraightPathMandE@gmail.com