Chart Explain 10/5/20
This is a significant week as far as moves are concerned. It has been a while since anything new has cracked the coveted Top 5, and while the Top 5 remains the same this week in different order, it is important to point out the move of Chris Tomlin jumping over Jeremy and FK&C to hit the #2 position.
If not for the powerful streaming and consumption of There Was Jesus, Tomlin could have gotten to the top this week.
We The Kingdom hits #6 this week while Colton Dixon climbs to #12. There is a noticeable decline in overall total points this week, which could alert you to be cautionary on titles below 12 this week.
Last week, a programmer from Michigan asked about older Daigle titles remaining in this chart. This chart is built off of airplay and its reactions, sales, streaming, consumption, etc…
Holy Water and other older songs that continue hanging onto the bottom portion of this chart are real, raw numbers that are dismissed on typical charts we tend to watch. They are kept in Moneyball for their TRUTH aspect, and to give genuine perspective of how the songs stack up based on all available information.
The Moneyball Chart Methodology
Instead of one chart that focuses specifically on airplay, the Moneyball Chart combines airplay with sales, streaming and research for the purpose of finding the Momentum in Music, which is most times the differentiator on songs that stall and the ones that continue to chug along.
The Moneyball Chart is created based on a points system, where each column of information can add a maximum of up to 10 points for that column, with the points from each column adding to the overall totals.
The Moneyball Chart is an indicator of songs that are working; songs that are bearing fruit and therefore the Moneyball Chart, may have drastic differences from the charts you have become accustom to, revealing some artists and titles in a higher position much earlier than they show up on the airplay charts, and also, often songs that have moved to recurrent on most of our playlists continue to show fruit indicating that we may have retired those titles too early.
The Moneyball system works Nationally, or locally, so if you are interested in seeing what this information looks like specific to your station, specific to your market and your competitive situation, let us create a custom sample for your station specifically. Email Rob Wagman StraightPathMandE@gmail.com