Salem Media announced today that it is launching a News Talk station in San Francisco over the July 4th weekend. 50,000 watt KTRB-AM covers the entire San Francisco metro, including the embedded metros of San Jose, Sacramento and Modesto. KTRB will become 860 AM The Answer, the 26th Answer branded talk station in the Salem family.
“We are thrilled and excited to enter market #4 with a station that reaches the entire metro population,” said Salem Media Group President Dave Santrella. “Just in time for the run up to the biggest Presidential election of our lifetime, we’re adding the entire lineup of Salem’s outstanding network talk talent.”
The lineup will include live shows from the Salem Radio Network:
Hugh Hewitt, 3am to 6am
Mike Gallagher, 6am to 9am
Dennis Prager, 9am to Noon
Michael Medved, Noon to 3pm
Larry Elder, 3pm to 6pm
Steve Deace, 9pm to Midnight
Salem Media Group will operate the station through an LMA entered into with Susan L. Uecker, in her sole capacity as Receiver of the estate of Pappas Radio of California.