Chart Explain 8/2/2021
It’s the week of the big surprise and upset. Evan Craft, which sat in a healthy spot last week at #6, catapults past everything in front of it, to hit #1. According to Moneyball facts and figures, the likelihood of this kind of jump would be quite rare, but with increases in airplay and consumption at just the right time, Be Alright does the unlikely.
Anne Wilson moves to #2 this week with an impressive jump herself, while Rattle from Elevation Worship flies from 12 to 5*. When the songs at the top are not dominant like we’ve seen with Daigle and Good God Almighty, it creates and anything goes possibility, which can take a healthy song like Cain and drop it a couple notches even though that isn’t necessarily detected on the national airplay chart.
Toby, CeCe, Phil Wickham’s House of the Lord show continued gains within Top 15, while Dante Bowe’s Joyful latches onto that 15th spot.
The Moneyball Chart Methodology
Instead of one chart that focuses specifically on airplay, the Moneyball Chart combines airplay with sales, streaming and research for the purpose of finding the Momentum in Music, which is most times the differentiator on songs that stall and the ones that continue to chug along.
The Moneyball Chart is created based on a points system, where each column of information can add a maximum of up to 10 points for that column, with the points from each column adding to the overall totals.
The Moneyball Chart is an indicator of songs that are working; songs that are bearing fruit and therefore the Moneyball Chart, may have drastic differences from the charts you have become accustom to, revealing some artists and titles in a higher position much earlier than they show up on the airplay charts, and also, often songs that have moved to recurrent on most of our playlists continue to show fruit indicating that we may have retired those titles too early.
The Moneyball system works Nationally, or locally, so if you are interested in seeing what this information looks like specific to your station, specific to your market and your competitive situation, let us create a custom sample for your station specifically. Email Rob Wagman StraightPathMandE@gmail.com