Chart Explain 7/27/20
FK&C have a surge to separate themselves at the top without the beating of competition at the door. Currently, the only song that could take them over on this chart, at least would be Zach Williams. Jeremy Camp stays active, healthy and in forward motion rising to #3 again on this chart.
Cory Asbury has had an incredible run and great longevity in the Top 5, but if charts past are any indication, this one will begin its quick descent starting next week; presently at #4, allowing Kari Jobe to move up and Hope Darst right behind her.
This week’s songs on the move include Hope Darst, Ryan Stevenson and Danny Gokey, of which Ryan Stevenson has an amazing week of airplay increases across the board, which, without seeing individual research is an indication that research has recently kicked in for a lot of stations all at once.
Danny Gokey securely rises into the Top 10 at #8.
The Moneyball Chart Methodology
Instead of one chart that focuses specifically on airplay, the Moneyball Chart combines airplay with sales, streaming and research for the purpose of finding the Momentum in Music, which is most times the differentiator on songs that stall and the ones that continue to chug along.
The Moneyball Chart is created based on a points system, where each column of information can add a maximum of up to 10 points for that column, with the points from each column adding to the overall totals.
The Moneyball Chart is an indicator of songs that are working; songs that are bearing fruit and therefore the Moneyball Chart, may have drastic differences from the charts you have become accustom to, revealing some artists and titles in a higher position much earlier than they show up on the airplay charts, and also, often songs that have moved to recurrent on most of our playlists continue to show fruit indicating that we may have retired those titles too early.
The Moneyball system works Nationally, or locally, so if you are interested in seeing what this information looks like specific to your station, specific to your market and your competitive situation, let us create a custom sample for your station specifically. Email Rob Wagman StraightPathMandE@gmail.com