Moneyball National Chart

 

Chart Explain 7/6/20

Jeremy Camp and Cory Asbury stay consistent in the Top two spots this week, with some significant shifts to be watchful of.

While the airplay doesn’t fully equal the streaming and sales, new believers each week, plus quick station research have Kari Jobe’s The Blessing moving into the third position this week, with a fair shot at the top spot as stragglers make late decisions to include this title in their daily offerings.
Zach Williams ‘There Was Jesus,’ also proves itself unstoppable with a great jump this week from 12 to #5.  And then, one that can prove the power of airplay at Air1, from Elevation Worship, ‘Graves Into Gardens,’ finding quick reaction from airplay and quick early research at stations that pre-test.
Keep in mind that a song in the Top 15 that may show a backwards move or a down arrow is only tracking momentum this week.  Any song in this week’s Top 15 is showing great strengths.
Three new debuts this week include Unspoken, I Am They and Rattle from Elevation Worship, making three active titles from one artist on this week’s chart.
Hope Darst finally crosses that Top 15 Moneyball threshold, so now it is time for research to help her elevate and early indicators show that Peace Be Still finds a home early with the audience.

The Moneyball Chart Methodology

Instead of one chart that focuses specifically on airplay, the Moneyball Chart combines airplay with sales, streaming and research for the purpose of finding the Momentum in Music, which is most times the differentiator on songs that stall and the ones that continue to chug along.

The Moneyball Chart is created based on a points system, where each column of information can add a maximum of up to 10 points for that column, with the points from each column adding to the overall totals.

The Moneyball Chart is an indicator of songs that are working; songs that are bearing fruit and therefore the Moneyball Chart, may have drastic differences from the charts you have become accustom to, revealing some artists and titles in a higher position much earlier than they show up on the airplay charts, and also, often songs that have moved to recurrent on most of our playlists continue to show fruit indicating that we may have retired those titles too early.

The Moneyball system works Nationally, or locally, so if you are interested in seeing what this information looks like specific to your station, specific to your market and your competitive situation, let us create a custom sample for your station specifically.  Email Rob Wagman [email protected]

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