Browsing the "Feature Article" Category

Here is a grouping of focus group comments of real listeners talking about their relationship with radio. I hope you catch that listeners are almost always focused on the emotional connection they have with a...

October 15, 2017 - 0 Comments Read More

It’s tempting, isn’t it?   It’s tempting to think that what we do defines who we are.  The carpenter is defined by his hammer; the accountant by his calculator, the radio station by its 40...

October 8, 2017 - 0 Comments Read More

Sometimes I like to observe the life of comedians. How do they prep? What are some of their pit falls? How do they tell the same jokes night after night without getting bored? Maybe even...

October 1, 2017 - 0 Comments Read More

Whenever you engage a new format launch, or before rebuilding an under-performing one, there are five important architectural steps that help ensure success: Defining your target is a joint understanding between programming and sales, to...

September 24, 2017 - 0 Comments Read More

I love the Church of Jesus. I agree with Bill Hybels, who continually calls it “the greatest hope for all mankind.” That’s why it rips my heart out to say this, but if you watch...

September 17, 2017 - 2 Comments Read More

Wow!  What a week for our friends along the Texas gulf coast in the path of Hurricane Harvey.  I personally have friends, co-workers, and family with flooded homes and disrupted lives.   As the Christian...

September 10, 2017 - 0 Comments Read More

It was either Sir Isaac Newton or Isaac Hayes who presented the “3 Laws of Motion” in this “Principia Mathematica Philosophiae Naturalis.”  The other Isaac sang the theme to “Shaft”.  His second law deals with momentum,...

September 5, 2017 - 0 Comments Read More

Hurricane Harvey continued to dump record levels of rain on Houston and other parts of Ultimately, the rain could affect more than 7 million people in the southeast part of the state. The National Weather Service described...

September 4, 2017 - 0 Comments Read More

There was a total solar eclipse last Monday.  The first one since I was in college.   It began in Oregon at 9:06 am pacific and ended in South Carolina at 4:06 pm eastern.   Well,...

August 27, 2017 - 0 Comments Read More

Momentum cometh.   It’s Christian Radio’s largest annual event. Radio pros, newbies, consultants, ministries, artists, record companies and the occasional George Noory fan will show up in Orlando to learn, build relationships, pitch an idea,...

August 20, 2017 - 0 Comments Read More